The expansion of the Jolabokaflod concept has taken many forms – all of them interactive and devolved to everyone at a grassroots level – to promote the idea of buying, giving and reading books within families, friendship networks and local communities.
Here are some of the ways you can get involved with Jolabokaflod:
Every year, whatever the occasion
Buy and give Buy books to give to your nearest and dearest as presents to celebrate an occasion
Read Encourage your loved ones to start reading your gift books during the festive holiday season
Email signature Copy and paste the Jolabokaflod name and slogan – see below – into your email signatures between now and the festive occasion or anniversary:
Jolabokaflod | Buy * Give * Read | Books are not just for Christmas
Promote online Mention Jolabokaflod in your emails and on social media:
Use the hashtag #Jolabokaflod whenever you chat about the campaign online
Name-drop Jolabokaflod liberally on social media, for example using the Twitter handle @Jolabokaflod and the hashtag #Jolabokaflod at Facebook etc.
‘Like’ the campaign wherever it exists online, and encourage your family, friends and followers to do the same
Personalise Download and print out this Jolabokaflod bookplate PDF to insert into the books you give as gifts to mark the anniversary or festive occasion.
The Icelanders Cometh is raising money for UK libraries to spend on books in English by Icelandic authors to celebrate World Book Night, World Book and Copyright Day and the first CrowdPatch campaign run according to the principles of jólabókaflóð – buy, give for a reason and read:
Contribute Make a donation and receive from a selection of ten rewards, ranging from virtual hugs to digital media marketing and advertising opportunities
Volunteer Lend your skills, talents, experience and contacts to helping The Icelanders Cometh reach its target funding figure and beyond
Share Tell your friends and followers about The Icelanders Cometh via social media
Run If you have ideas for encouraging people to buy, give and read books, you can run your own crowdfunding projects at the Jolabokaflod Book Campaign patch at CrowdPatch for events or schemes to help disadvantaged people and vulnerable groups in your local neighbourhood
Contribute Encourage your friends, associates and family to donate money to your crowdfunding project at the Jolabokaflod patch
Volunteer Join a Jolabokaflod patch project as a volunteer and encourage others to do so
Share Champion Jolabokaflod in your place of work or study to encourage everyone to get involved. This is a campaign where everyone can join in.
Tell Get in touch with the Jolabokaflod Book Campaign to tell us your news, write for the various Jolabokaflod-branded websites, add comments on blogs, make contacts, and share stories on social media.
Contact
You can contact Jolabokaflod with ideas, suggestions, proposals, comments and feedback by writing to contact@jolabokaflod.org